Over 500 individual products that we made into one multinational brand.
Dinergy* was used to unify, brand and grow a cosmetic producers mismatched collection of products. Using an integrated brand strategy approach we leveraged the clients knowledge of distribution and paired our trend forecast ability to target audience groups.
Dinergy* created the brand development, product development and design, product and supplier sourcing as well as all B2B communication including trade show design, cataloged, advertising and design and set up of e-commerce.
Branding + stationery + collateral
30 ranges developed annually
Seasonal product development was refined and brought online with maker needs. Eliminating wasted expense as well as resources. Keeping it lean, agile and ready for the latest innovation or trend.